Category Archives: Social Media

The Hotel Industry and Social Media in 2014

There’s no doubt that social media marketing is an essential resource for the hotel and travel industry. However, hotel owners and managers need to know how to effectively use this handy tool to get the desired results. As with any … Continue reading

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Hotels in the Blogosphere: Why Your Hotel Should Be Blogging

Every hotel has a marketing strategy. However, if that strategy does not include social media content, then it is a very limited strategy. The most engaging way to attract new customers and retain old customers is to use social media. … Continue reading

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Facebook for Small Businesses: What Your Company Needs to Know to Be Successful

Christopher Ratcliff’s article “How Small Businesses Can Make the Most of Facebook” is a great resource for small businesses looking to establish their presence on the social media giant, Facebook. He begins his article with statistics that show how large … Continue reading

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